
About
Matt O’Dwyer
Founder & Lead SMP Artist, Head INK®
With over four years of dedicated experience, Matt stands at the forefront of scalp micropigmentation excellence. As both owner and lead artist at Head INK in Northampton, he has helped hundreds of clients regain confidence through hyper-realistic and bespoke treatments .
Matt specialises in all aspects of SMP, from natural hairline design to density enhancement, scar camouflage, and full scalp coverage. He’s also the creator of the clinic’s exclusive Follicle‑Mimicking Pigmentation (FMP) technique, which sets a new standard for precision and realism by replicating the appearance of actual hair follicles with remarkable fidelity .
Combining technical expertise with a strong ethical foundation, Matt approaches treatment planning with honesty, collaboration, and unwavering integrity. His use of top-tier tools, such as True Follicle® 2RL needles, vegan-friendly pigments, and the advanced Flux S & Mini SPMU machines, underscores his commitment to delivering exceptional and enduring results .
Passionate and client-focused, Matt tailors each treatment to individual needs, ensuring that every outcome appears naturally blended and undetectable. Under his guidance, Head INK has earned a reputation as Northampton’s fastest-growing SMP clinic, celebrated for its results and trusted professionalism.
SMP is a powerful, non-surgical solution for those dealing with hair loss. Despite its effectiveness, many people are unaware of its potential as an alternative or complement to hair transplants. Through social media and ongoing outreach, Matt’s aim to educate others about how SMP can make a profound difference. It’s especially effective for enhancing density, filling in thinning areas, and even masking scars from past hair transplants (FUT/FUE). When combined with hair transplants, SMP can give the look of fuller, thicker hair and a more natural appearance overall.
Thank you for visiting Head INK, and please feel free to reach out for more information. Whether you’re just beginning to explore options or are ready to take the next step, he is here to help.

